LUXURIOUS HAIR YURVEDA SHAMPOO. The care begins with your shampoo. Murumuru butter and coconut endosperm nourish and strengthen each strand, while the blend of exotic oils, sunflower and leaf extracts moisturize.Hair-Yurvedics was developed by I.C.O.N. to promote our well-being and the health of our hair. Each product is enriched with essential nutrients, oils and natural plant extracts that enhance well-being.How to use: Lather into wet hair and rinse thoroughly. For optimum results, follow with the India Conditioning Treatment or India Supercharged Mask.I.C.O.N. strives to combine organic ingredients with the most technologically advanced science. As a vegan and cruelty-free company, we use natural ingredients from the earth. By using organic ingredients and sourcing sustainable resources, we reduce our impact on the environment. All I.C.O.N products are color safe, paraben-free, sulfate-free and full of antioxidants and anti-aging ingredients.