Inspired by the Japanese art of minimalism, Netsu - heat in Japanese - design is like a styling cream with heat protection up to 230°C. The Blow Dry Cream provides 96h anti-frizz protection. Tangible grippy result for long-lasting styling with natural hair feel and memory - effect. Allows restyling looks with natural hair feel. Application: Apply to damp hair before blow drying. Desired styling with blow dryer or heat - styling tools. To reactivate the styling renewed supply of heat necessary, no reapplication of product.