Description
"Burberry presents Hero, the first fragrance by Riccardo Tisci for Burberry.A new masculine zeitgeist that deals with duality and the power of the animal kingdom. A man in search of transformation and metamorphosis as an expression of modern heroism.Burberry's vision of modern heroism challenges traditional stereotypes of masculinity. We encourage men to transform, to find the courage to embrace themselves in order to achieve extraordinary things.Man and horse mirror each other's movements and push their physical limits. They transform into a mythical creature that stands as a metaphor for personal transformation. A new man. A new hero.Burberry Hero is surprising and adventurous, combining opposites such as strength and subtlety, power and sensitivity, athleticism and creativity.Burberry Hero fragrance represents a captivating combination of strength and freshness, and represents a modern man's balance between strength and sensitivity.The fragrance is fresh, lively and bold. Sparkling bergamot invigorates and juniper and black pepper round out the perfume. Juniper is a classic ingredient of British perfumers. It gives the fragrance a dynamic freshness and is complemented by three warm cedarwood oils from three mountain ranges: the Apalachian Mountains in Virginia, the Atlas Mountains in Africa and the Himalayas in Asia.The Burberry Hero bottle is a modern reinterpretation of Riccardo Tisci's Burberry fragrance - for the first time with the embossed TB monogram. Strong and modern, like the fragrance it contains. The angular shape is an abstract reinterpretation of a horse's hoof, engraved with the curved Burberry logo. """"Top notes: bergamot essenceHeart notes: cedar wood trioBase notes: black pepper, juniperHow to use: spray Burberry Hero Eau de Toilette on your pulse points, especially on the neck, behind the ears and on the chest to give the fragrance the warmth it needs to unfold. Founded in 1856 by Thomas Burberry, BURBERRY is guided by the principles of British design, innovation and master craftsmanship. The BURBERRY fragrance collection reflects the company's philosophy: the classic and distinctive scents are presented in masterfully crafted glass flacons and captivate with scents inspired by music, fashion, the city of London and British icons."
