Brightening shampoo for blonde hair types for cleaning, care & luminosity. The sulfate-free Brightening Shampoo gently cleanses to keep blonde hair radiantly bright. It restores hair's optimal pH level and counteracts color changes by neutralizing chlorine and other residues. By using the shampoo daily, you preserve the luminosity and color tone of your hair and make it stronger and shinier thanks to nourishing and conditioning ingredients such as arginine, tamanu oil and monoi oil. After thorough rinsing, the comb glides easily and gently through the soft and perfectly clean hair.Application: Apply to damp hair. Lather and rinse. Then apply Brightening Conditioner or Brightening Masque.