This deeply moisturizing volume shampoo provides the hair with moisture and refreshes it. The Moisture Rescue System with hyaluronic acid works wonders on dry hair, leaving it supple, radiant and silky. Rice proteins provide soft, flexible volume so that fine, flat hair feels and behaves like naturally thick, full hair. 100% vegan. Application: Lather into wet hair and massage through to the ends. Rinse well. Hair type: All hair types. Safe for keratin and color-treated hair. Antonio Axu is a premium hair care brand from Sweden, created by renowned hairstylist Antonio Axu, whose expertise is rooted in the Scandinavian beauty tradition. Sweden is known for its minimalist, high-performance approach to beauty care, and Antonio Axu embodies this philosophy with clean, effective and luxurious hair care solutions.