Create the salon-style blow-dry of your dreams and enjoy it for days with our lightweight blow-dry cream for smooth, perfectly styled hair. This silicone-free, award-winning product has been specially developed to lock in your style with our innovative heat-activated formula, while protecting your hair from blow dryers, curling irons, straighteners or other styling tools with a temperature of up to 450°C. Perfect for all hair types, especially those concerned about frizz control, heat styling and heat protection. Keeps hair 99% frizz-free for up to 48 hours, even in high humidity. The anti-frizz formula makes hair 5 times smoother. Provides heat protection up to 450 °C. Application: Start with clean, damp hair. Apply a small amount of styling milk to the palms of your hands and rub it in. Distribute evenly through the hair, concentrating on the mid-lengths and ends. Use a blow dryer and round brush to style your hair for a sleek, groomed look, or let it air dry for a more natural finish.