L'Absolu Rouge Drama Ink by Lancôme - more than a normal lipstick. Get ready for a new level of drama and comfort with Lancôme's L'Absolu Rouge Drama Ink, the innovative semi-matte lip color from Lancôme. This matte lipstick delivers intense color in just one coat.Application:L'Absolu Rouge Drama Ink is designed for dramatically effortless application. The patented applicator of this matte lipstick from Lancôme leaves just the right amount of color on your lips. To remove your matte Lip Ink, it's best to use a gentle facial cleanser and makeup remover like Eau Micellaire Douceur. How to apply Drama Ink:Step 1: Start applying lip color on the upper lip, from the cupid's bow to the corner of the lip.Step 2: Repeat the process on the other side.Step 3: Continue on the lower lip, gliding from one corner to the other in a single stroke.